One Like at a Time

Numerous companies, organization, and affiliation groups have a Facebook page that is dedicated to increasing communication with their target market. The only method to track the number of individuals that have been on a particular Facebook page is by looking at the number of “Likes” on the page. Facebook provides its users with a total number of Likes for each page. This number resembles the individuals that “Like” the page and are therefore promoting the business or organization.
Here are some tactics that have proven to be successful in increasing awareness of Facebook pages and accomplishing the goal of getting more fans to Like your page.  Continue reading “One Like at a Time”

How to Work a Room

How To Work A Room (author: Sima Dahl)

Social networking gets all the ink lately but as we discussed last month, an
integrated job search strategy includes plenty of offline networking too. As a
recovered job seeker turned agency owner I do my fair share of in-person
networking each month. In addition to Chicago AMA, American Marketing Association, meetings I attend at least two additional events each month, sometimes more. Continue reading “How to Work a Room”

Go Ahead, Take a Bite

Some of you may have overheard me brag about Apple and its products throughout the years of being in contact with me. Okay, I admit, I have been using Apple products ever since I was 4 and that is one of the reasons why I prefer a Mac over anything else. However, there are dozens of other reasons for my preference, many of which you might have had experience with. Some of the traits that Apple possesses within its company are Continue reading “Go Ahead, Take a Bite”

The Blue Bird

What comes to your mind when you hear someone say Twitter? I don’t know about you but whenever I hear Twitter I think of the little blue bird. As you may already know, this blog’s main concentration is on business and in particular marketing. Twitter was launched in 2006 and from what I remember, as a person who is pretty involved with the Internet and technology related news, the term “Twitter” was being used on the radio, television, Internet, and day to day conversations somewhere in early 2007. Continue reading “The Blue Bird”